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Insight 2021

VIRTUAL MEETING
/
MEETINGS
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INDUSTRY:
Technology
EVENT TYPE:
Conference
LOCATION:
San Francisco, CA
ATTENDEE COUNT:
30,000+
Spring Fashion
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The Ask
For NetApp’s 2nd virtual INSIGHT, they sought to create a bigger, better, and smarter program than the previous year.
Happy Dance
The Solution
Overall, NetApp's marketing and events teams communicated a broad vision for the tone and messaging of the show, but gave Drury the creative freedom to push the envelope in terms of what a virtual tech event could and should be.
Masculinity
Masculinity
Love Locker
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123

Countries Viewers Tuned In From

52000

Social Impressions

130000000

Viewed Minutes of Content

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Renaissance Style Portrait
Renaissance Style Portrait
Neat Stationery
White Theme Bouquet
White Theme Bouquet

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Spring Fashion
Spring Fashion
Happy Dance
Spring Fashion