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Amplify
IN-PERSON EVENTS
/
MEETINGS
INDUSTRY:
Technology
EVENT TYPE:
Conference
LOCATION:
Las Vegas
ATTENDEE COUNT:
3000
The Ask
BRING THE COGNITIVE TO LIFE
The AMPLIFY Conference focused on redefining customer engagement in the Cognitive Era. More than 3,000 Marketing, Supply Chain and e-Commerce professionals gathered to experience what’s next in this ever-changing world.
The Solution
WATSON IN THE SPOTLIGHT
We inspired and surprised the audience with creative that showcased IBM Watson’s real-time cognitive data. How? By turning data into an art form.
3,000
Customers and prospects in attendance
427M
Twitter Impressions
"
Amazingly helpful as we prepare for our implementation. I've learned so much to help us get off the ground and start seeing incredible improvement in our processes immediately!
"
Speakers with high credibility delivering useful consumable content. I came to get inspiration for where AI could go and became of fan of where IBM is going.
Sizzle
Next Case Study:
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