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World of Watson 2016
IBM launched one of its premier events, World of Watson, as an exclusive showcase of the company’s breakthrough cognitive technology. The event took place in Las Vegas, drawing over 16,000 attendees to its two venues—the Mandalay Bay and the T-Mobile Arena.
We created the first cognitive festival in the spirit of SXSW: exciting, interactive and completely unexpected.
Trends & Directions
Expect the Unexpected
Thousands Gather for Food, Music and Entertainment
Multiple Ballrooms and Simultaneous Micro-theaters Photos
Truly the best form of collaboration! The experience that we delivered was nothing short of amazing and impressed even the toughest of senior executives. Thank you for the partnership and friendship.
- IBM Client
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